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Ali Atkinson
Ali joined QD Events as their Head of Marketing in 2018 where she heads up a small but mighty team selling nearly 200,000 tickets a year to consumer events including the Scottish Wedding Show, the Scottish Caravan, Motorhome and Holiday Home Show, and the IRN-BRU Carnival. Before relocating to Glasgow, she worked on B2C events such as Taste Festivals, Kirstie Allsopp’s Handmade Fair, and Pub in the Park, and also had the unenviable task of marketing a marketing exhibition to marketers, when she sharpened her B2B skills working on Marketing Week Live.
Passionate about visitor experience, she’s a champion of delivering value for the visitor, never being scared to try something new, and doing the right thing – even if it’s not profitable. She lives for the moments where she walks around a busy show floor full of visitors having a great day out, and being able to say “We did that”.
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07-Feb-2025Build a winning campaign strategy
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